Janet Cardiff's Video Tour at SF MOMA

by Joseph del Pesco

Cardiff's video-guided wandering through the halls and white walls of SFMoma alternates between Brechtian style detachment and hyper-suspension of disbelief. The result is a feeling of euphoria, but the work also leads to reflections on the mnemonics of time and space. It seems to accomplish this impossible conflation by splitting one's attention in two, part looking at the video camera screen and part looking at the physical world as it passes by. Comparing snapshots of attention can make traversing a spectator filled museum a harrowing endeavor. There are moments of reprieve from the people dodging, however, when Cardiff turns toward the out-of-bounds areas of the museum or stops the tour to soak in a soulful choral number. These well-tested emotion triggers are cribbed from her many audio tours, where Cardiff accumulated the necessary ingredients for a spine tingle or a warm sigh.

Some of the most notable features of the re-presentation of the video tour (the work has been available once before during the 010101 show at SFMoma in 2001) are the result of changes within the museum. Walking through the galleries and stairways during the tour one encounters the afterimage of de-installed artworks and a new arrangement of desks in the lobby. These ghostly overlays add to the destabilizing effects of the work and enrich its overall meaning.

Best to go on a Friday, because that's when the (tall dark) man behind the counter who will trade you a video camera for your drivers license is revealed as a double-agent, a character in the drama. I promise you when you go to return the video tour equipment 15 minutes later you won't look at him the same way.

Other articles that mention the Cardiff video tour:

- SF based artists writing for Shift call it a "parallax-inducing narrative"
- A personal account recalls how it's like: "looking at your own future"
- SFMOMA curator John Weber says " 'It's like getting sucked into a movie playing itself out in Cardiff's brain,' "

Posted March 7, 2006 10:59 AM (334 words)

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Comments

Janet Cardiff talks about how she first happened upon the idea of making audio and video walks in the February SFMOMA Artcast: www.sfmoma.org/podcasts

Posted by: Peter Samis | March 18, 2006

I stumbled across Meredith Tromble's review of the 010101 show for Stretcher and picked up a couple clues. First, the original video was 17 minutes long, while the 2006 version of the tour was about 15. Second, the image on the Stretcher site didn't match my memory. . perhaps it was taken from the missing 2 minutes? If this info is correct, it shows that Cardiff altered the work for the collection. . or made adjustments for the re-viewing.

see: http://www.stretcher.org/archives/r9_a/010101.php

Posted by: JdP | April 20, 2006

Thank you for reading Stretcher, JdP. As I recall, the image accompanying the 010101 review was of a participant using Cardiff's handheld piece, not a still from her video. However, perhaps you were referring to the image visible on the camera in the still. If so, then there is still a bit of a mystery.

Posted by: Meredith Tromble | May 16, 2006